The ecological, sustainable brand name Ayacucho is found exclusively in A.S.Adventure shops. All products in the range are the result of fair trade with a view to stimulating economic growth in Peru, always with respect for human rights.

Most of the brands A.S.Adventure sells are produced in line with the blue sign system. This global quality label for the environment, health, and production safety is the guide to making sustainable products without compromising on function, quality, and design.

Every day, enthusiastic volunteers commit themselves to protecting and improving the diversity and quality of the wildlife near you. With over 65,000 members and 15,000 hectares of natural beauty under its management, Natuurpunt is by far the biggest conservation association in Flanders. A.S.Adventure has opted for green and has entered into a partnership with Natuurpunt.

Through its partnership with Cool Earth, A.S.Adventure is helping to reduce CO2 emissions. Thanks to donations it receives from companies, Cool Earth buys up parts of the vulnerable Amazon Rain Forest, the green lung of planet earth.

A.S.Adventure sells clothes which bear the Fair Wear Foundation logo. Clothing companies which sign this code of conduct are committed to dignified working conditions and fair wages.

'Natagora', the Walloon counterpart to ‘Natuurpunt’, is aiming to put a stop to the loss of biodiversity in Brussels and Wallonia. With the help of hundreds of volunteers, they have restored over 4,200 hectares of natural beauty and organise scores of activities related to conservation. This way, A.S.Adventure is also giving nature a helping hand.